The $DECOM token is created for vendors: brands, e-retailers, online media outlets, influencers and their communities. Vendors that use the token and are part of the ecosystem will be benefit in several ways:
Lower customer acquisition costs
Free way to communicate directly with an audience they've
already acquired
Increase repeat order rates (loyalty)
Lower inventory holding and lower waste and an optimized cashflow
Customer data and insights (e.g. customer profiling, purchasing optimization, recommendations on products to sell in a segmented way, etc)